M3

M3

Sunday, September 4, 2011

Strategic planning For Bmw

Bmw is a well known car manufacturing company. They have been manufacturing and selling premium class cars for years. They are the owners of Mini and Rolls Royce, which are also high class cars. They have sold 1.3 million cars in 2010. They produce there cars in 8 plants, in Germany, United Kingdom, United States, and South Africa.

Bmw has many plans for the future. They come up with new plans every 12 years, which are divided into yearly periods. They are planning on making the cars values better for long term, so the cars can last people a long time. Retail in cars is getting very big, Bmw is planning on raising there motorcycle sales by 50%. More of there targets are to reduce prices, capital expenditure and capital employed by vehicle in development, production, sales, and administration. By doing all of this they are rising there productivity by 5% each year.

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